NMMA Recreational Boating Industy Data: Soft demand continues with bright spots in select segments

NMMA's Monthly Recreational Boating Industry Data Summary report © National Marine Manufacturers Association

The latest data from NMMA's Monthly Recreational Boating Industry Data Summary report, covering the rolling period from April 2024 through March 2025, offers a tempered view of the recreational boating market as it navigates economic headwinds and evolving consumer behavior.

While core indicators reflect continued softness in retail sales, some resilience in key segments and moderating economic pressures suggest a complex, but potentially stabilizing market ahead.

Key findings from the March 2025 report include:

• For the 12-month period ending March 2025, total new powerboat retail unit sales decreased 7.4% year-over-year, reaching 231,144 units.