Celebrating first time Britain competes for America's Cup in 60 years
by Henri-Lloyd 8 Oct 2024 08:55 BST
INEOS Britannia sailing coach Rob Wilson with Skipper and CEO Ben Ainslie © L.Goldman / INEOS Britannia
Limited Edition INEOS Britannia Challenger Supporters Tees from Henri-Lloyd
With INEOS Britannia's success in the Louis Vuitton Cup Final, supporters can now support the team with official "Challenger" Tee Shirts from Official Performance Clothing Partner Henri-Lloyd. This is the first time Britain will compete for the America's Cup in 60 years.
British sailing brand Henri-Lloyd has released an additional limited edition INEOS Britannia Official Challenger Tee, available in navy and white, to celebrate the team's epic win taking victory in the Louis Vuitton Cup, and securing their position now to go through to the 37th America's Cup Match against defenders Emirates Team New Zealand. This complements Henri-Lloyd's range of unique, technically-designed and engineered clothing for the race team, some of which is available to buy online from www.henrilloyd.com.
The new limited run of INEOS Britannia Challenger Tees retail at £70 and are available in sizes XS to XXXL. Other products in the range include The INEOS Supporter Mav Light Jacket, designed for ultimate performance retailing and at £250, through to sun hats and caps from £35.
INEOS Britannia's Team Principal and Skipper, Sir Ben Ainslie said: "One of the mainstays during my career has been Henri-Lloyd. They have proven themselves to be at the forefront of performance and innovation. INEOS Britannia is taking on the challenge of a lifetime as we aim to win the oldest trophy in modern sport, we're excited that with 60 years of experience producing the best performance sailing clothing in the world, Henri-Lloyd will again support us as we push the boundaries of what is possible."
The Henri-Lloyd INEOS Britannia range of merchandise is available online and from Henri-Lloyd stores in Lymington, Cowes, Salcombe and Dartmouth.