Lynx Yachts appoints Christie Yachts as sales representative
by Lynx Yachts 21 Jun 2023 10:52 BST
LYNX Yachts has appointed Christie Yachts as its sales representative for new construction projects. The appointment will drive commercial growth at the shipyard and provide support to brokers, clients and their representatives alike for new build projects at the shipyard.
"The team at Christie Yachts are very experienced on the sales side and has a genuine belief in the quality of our yachts. It did not take us long to formalise a partnership - our vision and values are very much aligned and we see great potential for a successful collaboration. I have no doubt that we will get a significant boost on the commercial side from working with them," explains Slim Bouricha, President of LYNX Yachts.
Will Christie, Founder and CEO of Christie Yachts, comments, "We are very excited to be teaming up with LYNX Yachts. They have that inherent Dutch quality that many clients are looking for and are struggling to find. They have all the right components to be a serious player in the 24-35m steel-hulled displacement yacht segment of the market. We are looking forward to working closely with them over the next few months to refine their strategic plan."
As part of the move, Felix Sowerbutts, Yacht Sales Consultant at Christie Yachts, will become the sales representative for LYNX Yachts, handling all sales enquiries.
"It is a great opportunity for us to really drive things forward at LYNX Yachts," explains Sowerbutts. "As brokers, we always find that we are noticeably short of options when it comes to high-quality steel displacement yachts under 35m. There is always healthy demand, but the supply is very limited, especially if you are looking for a top-quality Northern European build standard.
We feel that LYNX Yachts is perfectly poised to really exploit the opportunities in this area of the market. Slim and his team are very knowledgeable and we are therefore naturally excited about this collaboration."
LYNX Yachts presently has a 24m steel full displacement yacht under construction from its Adventure 24 series. The yacht is presently for sale and is due for delivery in time for Summer 2024. For more information, please contact Christie Yachts.