Red Original launches premium lifestyle products for the watersports market
by Rachel Follett 6 Jul 2018 11:00 BST
Red Original launches premium lifestyle products for the watersports market © Red Original
Renowned paddle boarding giant, Red Paddle Co has launched its own accessories brand, Red Original to offer premium lifestyle products to the watersports market.
Focusing on a range of products that complement any type of marine sport, the new Red Original brand, features practical and well thought through accessories and clothing, that place the focus on performance, style and user – centric design at the forefront of the new collection.
Products include a watertight cool bag, a waistbelt personal floatation device, designed in conjunction with Baltic, an insulated drinks bottle, uniquely made from marine grade stainless steel and a 100% water-tight, leak-proof 'Dry Pouch' to keep all your valuables safe and dry when you're out on the water!
The Red Original range isn't just about what you carry and use on the water, it's also about what you wear. The collection includes performance clothing to keep you dry, protected and bursting with stylish confidence, when you're out doing what you love the most!
John Hibbard, CEO and co-founder explains: "Over the past 10 years we've grown a global brand that is built on designing quality products that exceed expectation.
"However, whilst we had the paddle boards, we were frustrated that well thought out products designed with our sport and active lifestyle in mind were still missing. So, we set out on a mission to design our own premium range, featuring all the elements we personally wanted, utilising the expertise we have built up over the past decade.
"We've tried to take a no compromise approach to materials and construction, so the quality that our loyal followers know and have come to expect, is a given."
Watertight Cool Bag - RRP £160 - £180
This is a soft sided, but seriously robust cool bag that leaves all others in its wake! With many an adventure lost or made with a cold beer and, trust me, we've tried it, we decided that in order to create that ultimate experience, we'd make our very own Red Original cool bag.
The bag has a totally waterproof YKK Aquaseal Zip, meaning water can't get in or out. Together with the premium, high density waterproof fabric and thermal lock insulation which deliver what can only be described, as remarkable insulating capabilities, we're confident that you won't find a British designed cool bag like this anywhere else in the UK. You will be amazed at how long ice lasts for. This is a one off and we're pretty chuffed with it! Not least because this bag can carry (tried and tested, obviously!) up to 54 ice cold cans of beer!
Some key features of the cool bag:
- 100% waterproof, corrosion resistant zip so liquids don't get in, or out. What goes on tour stays (cold) on tour!
- Luggage Tensioning System, allows users to attach the bag directly to a boat or the deck of a board without fear of it moving around or falling off
- Thermal-Lock Insulation which keeps contents properly hot or cold (for hours)
- Premium high density waterproof fabric for durability, during rugged adventures
- Adjustable Shoulder strap with expandable exterior pockets for storing other travel essentials
- Wave webbing daisy chain for attaching almost any additional kit using a carabiner or bungee
- Reinforced carry handles, designed so you can carry heavy loads with ease, or with a friend
Available in 2 sizes. Find our more about the Watertight Cool Bag here...
Dry Pouch RRP £85.00
When heading out onto the water one of the biggest concerns is what to do with your personal 'stuff'. Instead of leaving them in your car and a key hidden out of sight Red Original went about creating a product that would enable you to keep all of those essential items with you without the fear of them getting lost, damaged or swiped!
The 100% waterproof dry pouch is the perfect solution. Big enough to store your keys, wallet and phone (should you need to call for help or more likely, capture that unbelievable photo!) but small enough not to get in the way. The padded internal pocket means your phone is protected against any knocks and scrapes and the hard-wearing Armour Tech material combined with the YKK aquaseal zip offers reassurance that no water will be able to get inside, even if submerged.
Some key features of the Dry Pouch:
- Features an easy-attach Velcro strap system which secures to the carry strap or bungee cord on your board or boat for convenient on-water access
- YKK Aquaseal Zip, a completely zero-leak, totally waterproof zip which won't corrode or fail
- Robust welded seams which prevents water from entering the pouch
- Foam lined padding, to give your mobile/ treasured essentials a comfy ride, whilst protecting contents against knocks and scrapes
- Armour Tech Material which is a tough yet tactile, high-density fabric, providing the optimum in durability
Find out more about the Dry Pouch here...
For a full list of all of Red Original's products visit the website redoriginal.com