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Chris 249 View Drop Down
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Post Options Post Options   Quote Chris 249 Quote  Post ReplyReply Direct Link To This Post Topic: Marketing Superlatives ....
    Posted: 25 Feb 15 at 11:26am
Nope, but like the OP I tend to get annoyed with extravagant claims and marketing BS.   Smile

And, being an Aussie, I've seen it from the inside so much because of the way some skiffies carried on in the past that I may be highly sensitive to it!  When the 49er was announced as an Olympic class, some of our one-eyed commentators claimed that we were a dead cert to clean up the gold for several Olympiads....in fact our skiffies were cleaned up by Brits, Yanks and Finns for two Olympiads, which underlined how weak some claims to superiority can be.

EDIT - and some may say because of my jobs I've spouted rubbish for a living, so maybe it's just professional jealousy!  When you want someone to talk rot you should pay for it.....


Edited by Chris 249 - 25 Feb 15 at 11:49am
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Old Timer View Drop Down
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Post Options Post Options   Quote Old Timer Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 11:28am
Originally posted by Dougaldog



... hardly one to be sneered at.....

D

Oooohhhh ....

No-one is sneering just poking fun at the over egging of the custard ...
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rogerd View Drop Down
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Post Options Post Options   Quote rogerd Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 11:40am
Originally posted by Rupert

And to lighten things up a little...

The Minisail National Championships will be held at internationally renowned yacht club Whitefriars SC in the beautiful Cotswold Water park on July 4/5. Entries are expected from top Minisail sailors from around Europe and the UK.
Current Champion Rupert Whelan said "it is wonderful to be part of such a big event. Numbers taking part have tripled over the past 4 years, and we expect a great turnout again this year, with top sailors from Belgium, Holland, France and Germany coming to take part. The atmosphere will be electric and the sailing standard 2nd to none".
 
Clap Clap Clap
 
and not a single exaggerated claim there Rupert.
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Post Options Post Options   Quote JimC Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 11:51am
Mmm, if you study the history of real International classes you often see how one country fancies themselves as being really hot and on top, and then there is a new technique or something somewhere else, and suddenly the hot country is nowhere.
Obviously if you are just a little local class that cannot happen to you, so you go on in a haze of self satisfaction, blissfully unaware.
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Post Options Post Options   Quote Old Timer Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 2:29pm
Originally posted by JimC

Mmm, if you study the history of real International classes you often see how one country fancies themselves as being really hot and on top, and then there is a new technique or something somewhere else, and suddenly the hot country is nowhere.
Obviously if you are just a little local class that cannot happen to you, so you go on in a haze of self satisfaction, blissfully unaware.

Careful JimC many Merlin sailors will burn you at the stake for such a suggestion ... don't you realise Merlins are the very Everest of dinghy sailing?



Anyway - lets see some other gems ...


Edited by Old Timer - 25 Feb 15 at 2:34pm
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JimC View Drop Down
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Post Options Post Options   Quote JimC Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 2:34pm
Originally posted by Old Timer

don't you realise Merlins are the very Everest of dinghy sailing?

What, you mean endlessly hyped, much favoured by chequebook climbers, but actually not as challenging as other nearby peaks? Surely not?

Edited by JimC - 25 Feb 15 at 2:35pm
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winging it View Drop Down
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Post Options Post Options   Quote winging it Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 2:51pm
[QUOTE=JimC]Be fair, probably means the Nationals *and* the inlands...

The one I hate is when the publicity droids send out press releases saying "XXX Says" which they've made up themselves and which XXX never said, using phrasing XXX wouldn't ever use in a month of Sundays. One should always remember in a press release "XXX says" means "I'm sure XXX would say it if I put the script in their hand and enough pressure was applied".[/QUOTE/]

As one who has previously done just this in order to fund expensive sailing campaigns, I would say in defence that trying to get meaningful quotes out of people is stupidly hard.  If they do deign to provide something it is usually mumbo jumbo jargon or barely literate.  So yes we do make up the quotes, if only to preserve our own sanity plus the reputation of the person seemingly quoting.

Sorry.

Oh, and Chris 249, come and meet Nick Craig.


Edited by winging it - 25 Feb 15 at 2:52pm
the same, but different...

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JimC View Drop Down
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Post Options Post Options   Quote JimC Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 3:10pm
Its obviously my day for getting everyone to hate me, but honestly, in the world I was educated in the word for a made up quote is a lie. Take the quote marks and the "Fred said" out, and you can have exactly the same text in the press release and it isn't dishonest.

On one occasion when it happened to me I was livid. I wasn't asked for a quote or even consulted, and what was attributed to me was ungrammatical and not something I'd have said under any circumstances. Frankly I felt it was bordering on libellous. But you can't really sue your own organisation for libel can you? I'm sure the person who wrote it thought they were doing the right thing, but they'd been corrupted by what seems to be an accepted dishonesty in their profession.

Edited by JimC - 25 Feb 15 at 3:12pm
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Post Options Post Options   Quote jeffers Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 3:15pm
Originally posted by winging it

 

Oh, and Chris 249, come and meet Nick Craig.

Definitely.

Nick is one of the most talented amateur dinghy sailors on the planet and is consistently at the top of any fleet he sails in.

I seem to recall he went to a Finn Gold Cup a couple of years back and gave a good account of himself (being up against professional sailors).

Top of it all he is a nice guy.
Paul
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Post Options Post Options   Quote turnturtle Quote  Post ReplyReply Direct Link To This Post Posted: 25 Feb 15 at 3:32pm
Originally posted by JimC

Its obviously my day for getting everyone to hate me, but honestly, in the world I was educated in the word for a made up quote is a lie. Take the quote marks and the "Fred said" out, and you can have exactly the same text in the press release and it isn't dishonest.

On one occasion when it happened to me I was livid. I wasn't asked for a quote or even consulted, and what was attributed to me was ungrammatical and not something I'd have said under any circumstances. Frankly I felt it was bordering on libellous. But you can't really sue your own organisation for libel can you? I'm sure the person who wrote it thought they were doing the right thing, but they'd been corrupted by what seems to be an accepted dishonesty in their profession.

don't worry Jim... no one hates you.  In fact, I quite agree with you on this thread... well the OP bit anyway.  
 
As for the Merlin, if any class I happen to be sailing can generate half the credibility of the Merlin Rocket then I'd be a happy boy being brutally honest.  Secondly I don't really see Taxi's results as anything like hyped compared to some of the crap we're expected to endure from those selling their wares to us.  Quite contrary, HD Sails don't do fan boys, they just make quality kit.

Sailing is something I quite enjoy being free from hype and nonsense of our the rest of our lives.  Long may it continue.  


Edited by turnturtle - 25 Feb 15 at 3:33pm
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