D-Zero |
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yellowwelly
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Joined: 24 May 13 Online Status: Offline Posts: 2003 |
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Topic: D-ZeroPosted: 26 Feb 14 at 5:02pm |
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the approach on the RS has been somewhat underwhelming, certainly at consumer level, I have no idea what is going down at institutional marketing level, more than we know about is my suspicion... it leads me to suspect that the UK single purchase dinghy racer is not really the intended target market. Again gut feel... but I get the vibe it's a boat designed for bulk purchases, emerging markets and if a few of 'us' want one, then fair enough, that's the price, pick a sail, off you go... happy sailing.
Conversely the D-Zero seems to be hitting the enthusiasts spot, with an all-up great looking, sensible modern alternative to what's out there in unarig world already. I'm struggling to find a negative to be honest... to the point where even glaringly obvious personal mismatches (e.g. 10kg over the initial weight recommendations) has someone who swore blind they'd lay off dinghies for a while, especially with the new class after-birth of PY b**locks etc that's yet to flush through, looking at work arounds for those typical conditions where the +10kg really would punish him. And it just looks like a nice boat to sail... fresh, vibrant and modern. I can't help but like it, but then it's a commercialised Punk, so no surprises there really.I guess if the Aero had been aired as much, then the excitement and buzz feeling would be equal towards that, but it hasn't, so it isn't... it's just a.n.other singlehander which might do something interesting, or might not... m'eh. If there were 10 racing locally without any multi rig BS I'd look at it, until then, not I'm really interested.
Edited by yellowwelly - 26 Feb 14 at 5:07pm |
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laser193713
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Joined: 13 May 09 Location: United Kingdom Online Status: Offline Posts: 889 |
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Posted: 26 Feb 14 at 4:52pm |
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The worst bit, particularly for RS, is that the marketing has been absolutely shocking. We have seen a couple of little news reports over the last while but if you look at their website for updates there is nothing, it isn't even mentioned. I don't know who is doing their marketing at the moment, perhaps neither do they, it's appalling. The problem they have is that the boat doesn't look as nice as the devoti, it sounds like it wont be as fast and I think people are just a little bored of the RS tag now. No evidence to back any of that up but I just get that feeling...
What people are looking for at the moment is a feel good purchase, while also being fairly sensible. I just think the devoti has the edge there because the other products in their range are so high end it will keep the price up. The same reason most sensible people would buy a VW golf with a decent spec rather than a Dacia Sandero with every box ticked.... I suppose....
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getafix
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Joined: 28 Mar 06 Location: United Kingdom Online Status: Offline Posts: 2143 |
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Posted: 26 Feb 14 at 4:43pm |
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yellowwelly
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Joined: 24 May 13 Online Status: Offline Posts: 2003 |
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Posted: 26 Feb 14 at 4:32pm |
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I think they're both playing it close to their chests... seems a bit daft unless there's a really big price differential. Plus one can sometimes go to market with a headline price, (add 2k for the optional extras), whereas the other has a history of letting the euro FX f**k it up completely....
... interesting times. Both should cost no more than 6k on the water with a top cover and launching trolley, let's see if either can deliver on that.
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winging it
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Joined: 22 Mar 07 Online Status: Offline Posts: 3958 |
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Posted: 26 Feb 14 at 4:26pm |
Can I get one with blue carbon insets? How much is it? |
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the same, but different...
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Guests
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Posted: 26 Feb 14 at 4:03pm |
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Probably because they have both rushed early boats out to make the dinghy show deadline and don't want to go first!
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iGRF
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Joined: 07 Mar 11 Location: Hythe Online Status: Offline Posts: 6499 |
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Posted: 26 Feb 14 at 3:27pm |
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Seems to be the same with the RS Aero, got my mail through with show offers, barely a mention that they're even launching anything new. Certainly no Headline, order at the show, get special offer type screaming headlines, very low key, maybe they think it's going to sell itself.
It's been my experience the older and more mature a market, the more deaf and blind it becomes and the more you need to scream and shout at it in the face of all the noise from everything else from iPods, to icycles and in our case istannah lifts and izimmers with bluetooth phone capability.. |
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Rupert
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Joined: 11 Aug 04 Location: Whitefriars sc Online Status: Offline Posts: 8956 |
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Posted: 26 Feb 14 at 3:12pm |
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You know, I read the article about the show offer price on the front page, and thought I'd finally find out a price... but no. Why keep the price a secret? Makes no sense.
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Firefly 2324, Puffin 229, Minisail 3446 Mirror 70686
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laser193713
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Joined: 13 May 09 Location: United Kingdom Online Status: Offline Posts: 889 |
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Posted: 26 Feb 14 at 1:48pm |
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They are mainsheet cleats as were supplied but not fitted to every laser. At least they have recessed the bloody things into the deck so you dont bite your arse with them every time you tack. I suppose they are needed because the traveller adjustment is so awkward at the back of the toe strap.
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Rupert
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Joined: 11 Aug 04 Location: Whitefriars sc Online Status: Offline Posts: 8956 |
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Posted: 26 Feb 14 at 12:24pm |
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Kicker looks like it cleats on the edge of the foredeck. Weirdly, as not many Lightning sailors like my arrangement, it is exactly as I have the controls in my Lightning. I then bring the tails back to the eye for the forward mainsheet block.
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Firefly 2324, Puffin 229, Minisail 3446 Mirror 70686
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