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Diversity and lack of it

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KazRob View Drop Down
Far too distracted from work
Far too distracted from work
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Joined: 22 Oct 16
Location: Scotland
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Posts: 245
Post Options Post Options   Quote KazRob Quote  Post ReplyReply Direct Link To This Post Posted: 16 Mar 22 at 10:46am
Originally posted by Mark Aged 42

Back on track for a moment. As an earlier poster wrote, most people get into sailing because their family already sails. So how to entice a Chinese family, a Pakistani family, a black family into the unfamiliar world of sailing? What do they see when they look at a sailing club on a busy day? Apart from the lack of people from their own community, they see a lot of people doing incomprehensible, technical things in complex toys. Its daunting. Add in the perceived elitist reputation of sailing clubs, and we have the current situation. Its much easier to go to Halfords (LBS are available!) and buy some bikes for outdoor family sport.

Absolutely right Mark. The sport generally regards itself as very welcoming and inclusive to everyone, but the perception looking from outside of the sport is just the opposite. That's not to say its a unique issue. Attending a Womens Institute meeting could feel just as intimidating to an otherwise 'tough guy', just because it's outside his comfort zone.
There does seem to be some anecdotal evidence that having sailing club facilities used by other parts of the community out with normal sailing times (music groups, toddler groups etc using it for meetings etc) helps break down any negative perceptions locally.
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piglet View Drop Down
Really should get out more
Really should get out more


Joined: 04 Jan 07
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Post Options Post Options   Quote piglet Quote  Post ReplyReply Direct Link To This Post Posted: 16 Mar 22 at 11:04am
I work in a large mail sorting hub which is less than 50% white British.
Just chatting with colleagues about what they did at the weekend I get to formulate my own picture of who likes to get cold wet & muddy and who prefers to spend time with family or indulge in retail therapy (Aaaargh to both for me).
My assumptions are largely repeated in this Sport England study:
https://www.sportengland.org/know-your-audience/demographic-knowledge/ethnicity

Edited by piglet - 16 Mar 22 at 11:07am
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