British sailing legends unite to support Sailing is GREAT for Unicef
by Amy Martindale 18 May 2016 20:43 BST
18 May 2016
British ocean racing legends Sir Robin Knox-Johnston, Dee Caffari MBE and Ian Walker are all throwing their support to an exciting fashionable cause run by the GREAT Britain Clipper 2015-16 Round the World Yacht Race team to benefit the event's official charity, Unicef, and to get Britons talking about why sailing is GREAT.
GREAT Britain Skipper Peter Thornton and his team have launched special, limited edition t-shirts, emblazoned with 'Sailing is GREAT', in return for a £15 minimum donation to Unicef, as part of their team's fundraising efforts for the event's official charity, and with half of the 800 already sold, these shirts are fast becoming this season's must have item.
Clipper Race Chairman Sir Robin Knox-Johnston commented: "I'm very impressed with this initiative led by the GREAT Britain team. We are a seafaring nation with many famous sailors throughout history, so it is absolutely right to say 'Sailing is GREAT'. The Clipper Race illustrates this and I hope the t-shirt gets people talking about our love for this sport as well as raising vital funds for Unicef."
Dee Caffari MBE, the first woman to ever complete a circumnavigation, solo, non-stop, the 'wrong' way around the world, was enthusiastic about joining the cause. Her love of the sport is summed up as she explains: 'Sailing is GREAT because it can take you to some amazing places and you get to meet some incredible people too."
Sporting the t-shirt proudly, Ian Walker, the British winning Skipper in the latest Volvo Ocean Race, said he was very happy to support the cause. In response to why he thinks sailing is great, he stated, "Sailing is GREAT because it is a sport for life. It can be enjoyed by people of all ages and both sexes regardless of race, religion or physical ability."
The idea for the shirts came about after GREAT Britain crew member Debbie Porter completed the opening two legs of the Clipper 2015-16 Race from London to Cape Town. She also works in Strategic Communications for the Home Office. Debbie explains how the idea came about: "Each Clipper Race team is set a fundraising target for official charity Unicef. We'd all done our individual fundraising but we also really wanted to do something as a team as we are a very close group.
"Part of my work in the Home Office means working as part of the GREAT campaign. I am really passionate about promoting Great Britain and I know everyone on the boat feels real allegiance to the campaign and a real sense of pride to be representing Britain. I started talking to the GREAT campaign team about whether we could do it and they were really supportive and thought making a brand exception was worth it for this cause! We were really lucky that they agreed to cover the minimal costs which means that every pound raised goes straight to Unicef."
On the fundraising target, Debbie adds: "We are looking to raise £12,000 although more would obviously be better. The t-shirts are available for a minimum £15 donation via www.justgiving.com/sailingisGREAT. There are only 800 in production though, and once they are gone, that's it. So move quickly!"
The UK Government's GREAT Britain campaign showcases the very best of what Britain has to offer and welcomes the world to visit, study and do business with the UK. It celebrates British culture, tourism, business, adventure, sport, heritage, technology, innovation, and much more on a global scale. This is the second consecutive biennial edition of the Clipper Race to feature a GREAT Britain team. For more information on the campaign visit greatbritaincampaign.com
Unicef is the Clipper 2015-16 Race's official charity, and the event aims to raise £300,000 for children in danger around the world. Visit Unicef.org.uk to find out more about Unicef's vital work.